Little Aftertaste
“Aftertaste” is used here as a creative cue connected with flavor that remains after swallowing. Ask the audience which image it actually brings to mind before deciding to keep the association. A familiar sound does not establish a dictionary meaning. Little Aftertaste develops “Aftertaste” through a leading cue for a rhythmic coffee brand identity. The selected sense is: flavor that remains after swallowing. Connect this direction with a dependable pause at the start of the day, then test it in a real encounter. Say the name over a cafe counter and place it beside accurate origin and roast details.
