Proportion Field
“Proportion” is used here as a creative cue connected with relationships between the sizes of parts. Ask the audience which image it actually brings to mind before deciding to keep the association. A familiar sound does not establish a dictionary meaning. Proportion Field develops “Proportion” through two related roots for a compound architecture identity. The selected sense is: relationships between the sizes of parts. Connect this direction with recognition of a considered spatial experience, then test it in a real encounter. Check the name on a drawing title block, project credit, and client presentation.
